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SEO vs GEO: what MakeMRR actually teaches

Oct 28, 2026MakeMRRMakeMRR

SEO still ranks pages. GEO is how those pages show up in AI answers. MakeMRR teaches both, then the ship-a-site step that turns them into MRR.

Search is splitting in two.

SEO is still the craft of picking a keyword, publishing a page, and earning the click from Google.

GEO (generative engine optimization) is the newer layer: how that same page gets cited in AI answers, overviews, and assistants.

MakeMRR treats them as one workflow, not two religions.

Why both

A site that only chases classic blue links misses the answers people now read first. A site that only chases AI citations with no commercial page has nothing to sell. The useful move is: pick a word people already pay for, ship a site that ranks, and keep the page structured enough that models can quote it.

What we do with it

  1. Find a keyword with demand and a gap you can ship this month.
  2. Publish a site, not a thread.
  3. Measure traffic, citations, and the first dollar of MRR.

This post is a sample for the launch blog. Full lessons sit behind the 7-day trial.